Friday, November 29, 2019

Relationship between man and woman an Example of the Topic Psychology Essays by

Relationship between man and woman Relationship between man and woman and their complications, this is the theme of the three texts Why I want a wife by Judy Brady, Love must not be forgotten by Zhang Jie, and In the end, we are all light, by Liz Rosenberg (1986). The first text is a satire of the roles of wife as ideally enumerated by the author. The second is an exploration of representation, gender, sexuality, and female autonomy (Gillette, 2003). In the last text, the status of love and sacrifice between man and woman is emphasized. Among the three texts however, Bradys work is most effective in conveying her thoughts about relationship and roles between man and woman in marriage particularly. Need essay sample on "Relationship between man and woman" topic? We will write a custom essay sample specifically for you Proceed University Students Often Tell EssayLab professionals: How much do I have to pay someone to make my paper in time? Essay writers suggest: Rely On Our Help In Essay Writing Best Essay Writing Service Pay For Essay Reviews Write My Assignment Cheap Essay Writing In "Why I Want a Wife," Brady (1993) offers criteria for an ideal wife, which could be both hypothetical and real. Situations and obligations of a wife were narrated mockingly explaining why would a man want for a wife after separation from one. The presentation was done bluntly underlying a sarcastic definition. The language used has a satirical edge highlighting both the authors emphasis on certain modifiers (indicated by italics) and in the surface structure of the sentences, which belies the underlying criticisms. The criticism was done without exactly saying that the treatment is wrong rather it was implied as the list of work expected in a wife goes on. Through this writing technique, Brady was able to connect to the readers her views and stand on the societal expectation among women in general as they enter marriage. Furthermore, the writing technique proved to be efficient in drawing all possible connotations and denotations of how society in general defined womens role in ma trimony. Though not explicitly described, the author also allowed the readers to see what is lacking in the portrayed relationship. Working on the theme of gender roles in marriage, the author enumerated and illustrated the flaws of the common belief, norms and standards of treating women in societal institutions. The author of the Why I want a wife did not try to deny the sarcasm she clearly feels on the issue of gender roles and obligations in the society. This and other societal issues on women were collectively and effectively presented in this single simple rhetorical work. Given the effective use of language, theme and content, Brady was able to connect to the reader in a manner that anyone who happens to read the text can analytically realize the depth of the issues covered in the text without even questioning the validity of the context in time frame. The issues explored in the text can bridge the time consideration. What is true then is also an issue at present. This among others is the reason why the text had managed to come in several reprints from the time when feminism is still fresh up to the present times. Having the imagination to discuss feminist concerns, which stands through time, gives the text its appeal among the readers through time. The theme has been universally considered in context such that using language in her own technique, readers in any part of the world can relate to the issue being presented. Love must not be forgotten by Zhang Jie is culturally defined, hence will not be appealing to other parts of the world. Without prior knowledge on the cultural setting of the text, Jies work is not universally applicable. The poem In the End, we are all light, by Liz Rosenberg is a clear manifestation of love as a factor in the existence of relationships between man and woman. The choice of theme, approach, content and form differentiated the text from the other two texts. Bradys satirical approach effectively calls the attention of the readers to consider the issues presented. Reference Brady, J. Why I want a wife. Literature for Composition, (Third Edition). HarperCollins Customs Books., 1993 Gillette, M. Judith Farquhar. Appetites: Food and Sex in Post-Socialist China. China Review International, Vol. 10, 2003 Rosenberg, L. In the end we are all light. The Fire Music: University of Pittsburgh Press. 1986

Monday, November 25, 2019

Britain in an Age of Total War

Britain in an Age of Total War Free Online Research Papers 1. What can you learn from source A about the response of the British people to the effects of the blitz? This is an extract from a book celebrating the positive outcome of the blitz; it portrays the British people as being brave and determined. Using words like â€Å"heroes† and â€Å"unshakeable determination† it evokes the famous image of British resolve and strength of mind in the face of â€Å"terror and tragedy†. However since this was written in a book to commemorate the blitz fifty years later it is not the purpose of this extract to criticize the reaction of the British people but only to celebrate their grit and success in uniting as a country, therefore it is not a completely reliable piece of evidence to use as it only shows one side of the British peoples’ response. Furthermore this extract gives no factual evidence to support its claims. 2. How useful are sources B and C in helping you to understand the effects of the blitz on people in Britain? Sources B and C illustrate the role of propaganda and censorship in Britain at the time of the war. Source B shows the extent of the damage and tragedy that the British, particularly Londoners, suffered on a daily basis during the blitz. It is an extremely sad and upsetting photo as it shows dead children, the fact that it was censored shows that the government thought that the effect this photo would have on the British public would be demoralizing and therefore detrimental to the war effort. Some people argue that censorship of this kind was hypocritical in a war for democracy against fascism but others maintain that in order to win the war to save democracy it was, paradoxically, necessary for the British people to lose some of their own rights. Source C definitely is evidence to show the morale and ‘grit’ of the British nation; it shows people whose houses have apparently been bombed standing together smiling and holding their thumbs up. However it is impossible to know whether this photo was staged or purposefully given the wrong caption in order to be used as propaganda to help lift the public’s morale. Therefore sources B and C are not 100% useful in showing the effects of the blitz on the people but can be used to show how the British people were portrayed to themselves by the government. 3. Does source d support the evidence of sources B and C about the damage done during air raids? All these sources show the devastation and destruction caused during the air raids; source B shows the huge amount of casualties and deaths caused when the bombs hit a school, source C shows just how many people could lose their homes in a single night and source D very well illustrates the destruction caused in cities and to the buildings, in this way all these pieces of evidence are in agreement. However, where they differ is in how they portray the peoples’ reaction to these events. This is shown especially by the strong contrast of sources C and D, both of which show the devastating aftermath of an air raid. In source C the people are friendly and happy, they are united by tragedy rather than divided; this source is good evidence of the ‘social fusion’ that some historians claim was a positive effect of the blitz and proved the British people had an ability to ‘come together’ in times of hardship. However source D shows an opposite effect of the b litz, instead of helping each other the people in this photograph appear to be in conflict with one another, there seems to be an argument going on which could have been caused by someone taking advantage of this situation to steal from someone else. This image definitely does not show ‘morale’, it shows how important it was for the government to maintain the spirits of the people in order for society to remain stable and normal, and was for these reasons that photos like source B had to be banned. 4. Use sources E, F and G, and your own knowledge, to explain why the government was concerned about the morale of the British people in the autumn of 1940 September 1940 was when the blitz began in Britain. Germany had already invaded Norway, France and Switzerland and now Hitler wanted Britain. The Government knew that if they were going to resist Germany’s attacks they would need the public behind them. So they used propaganda and the press to push an image of a united Britain that had no reason to fear the Germans, they used every possible resource to ensure that the British people did not give way to hysteria or panic. However these attempts were not completely successful; source E (a secret report to the government from 10th September 1940) portrays the way in which London’s east end, the ‘capital’ of the blitz, was affected. It describes the people as running â€Å"madly for shelters† creating an image of chaos and disorder, it makes constant reference to the mass evacuation of the east end by its people; taxis taking â€Å"group after group† to the train stations and people asking the Cit izen’s Advice Bureau if they could be removed from the district. Source F seems to agree with this; it remarks on the â€Å"bitterness† in the east end and the fact that even the king and Queen where booed when they visited there. This shows that the people of the east end were incredibly disaffected and disillusioned with their government; by booing the monarchy, who were at that time still very well respected and loved by the people of Britain, they were rejecting the very idea of being British which is what the royal family symbolise. It was this disillusionment and cynicism that made the government concerned about the morale of the British people. However source G seems to infer that even though the British people were frightened and anxious they did not allow this to affect their contribution to the war effort; â€Å"attendance at work remained surprisingly good† and even the people fleeing the cities or â€Å"trekking† were also â€Å"the same peo ple who continued to turn up for work. 5.’the impression that the British faced the blitz with courage and unity is a myth’ explain whether you agree with this statement†¦ Many people, including those who lived through it, believe the blitz to be Britain’s ‘finest hour’; that the crisis of the war enabled the British people to forget their differences and live together peacefully, but did the war really bring out the best in people? Some people do believe that the war divided the people of Britain rather than uniting them. This is shown by the conflict created in source D, society is reacting in a negative way to the effects of the blitz. This photograph does not show ‘unity’ in any way; it shows the degeneration and breakdown of British society, a people pushed by war to a point where any morals or sense of social harmony is lost. However there is also a theory that the blitz created an unprecedented amount of social fusion between the previously very segregated classes. The rich had the same rations as the poor, a sense of unity was created through the shared realisation that the bombs would not discriminate and clas s divisions noticeably lessened and blurred more than anyone had a right to expect; this is partly shown in source C where you can see lots of people from different backgrounds all coming together despite the fact that the only thing they have in common is that their houses were bombed. But was this new found sense of equality real or just on the surface? Research done at the time shows that the poverty gap between rich and poor was still huge, adequate protection against the bombing was not supplied to the poor. London’s east end was densely populated with some of the poorest people in the country; it was called the ‘capital of the blitz’ as it received ten times more bombs than anywhere else in London but shockingly got the least protection from the government. Statistically you were more likely to die if you were working class, this is shown in source E: â€Å"Exodus from the east end is growing rapidly†- this strongly contradicts the myth of class equa lity. The idea of unity amongst the British people is also opposed by the obvious amount of disillusionment that spread through the workforce during the years of the blitz; although the war did help cause a large industrial boom after the slump of the thirties there was also a lot of striking. In 1941 60,000 men went on strike in Glasgow, there were stoppages across the country and millions of working day were lost. Although the government had expected some industrial Unna rest they were not prepared for this. The Government knew that the war was spreading discontent, so in order to combat this they pushed an image of a united Britain; they made people believe that the war was transforming their country. The government used propaganda to distort what was really happening in order to make the country unite. Some people think that this method of control was unnecessarily patronizing, suppressing and totalitarian, and that trust and morale would have been increased more by the truth rather than lies. However you could argue that it is necessary in a time of war for certain civil rights to be surrendered for the greater good, and that by merely accentuating the positive and emitting the negative the government managed to turn the war around by using morale as a weapon to keep the people behind them in a time when the ends mattered more than the means. I do not think there is one definitive answer to this question; you could argue that the blitz brought out the grit and resolve in the British people that it helped to destroy social boundaries and bring people together in a united front for the greater good. Or you could also argue that, if anything, the fear and social Unna rest created by the blitz managed only to divide a country already separated by class, sex and race; that it amplified existing social tensions and created new problems; that the government had to resort to a hypocritically fascistic method of censorship and propaganda in order to subdue their frightened and apathetic people. But, in conclusion, even though the idea that Britain was united by the war may have been exaggerated, or may even be completely fictional, it did at least contribute largely to the creation of the National Health Service and to Britain becoming the ‘welfare state’. So even if the courage and unity of Britain was a myth, at least this myth had helped to create a New Britain where the people were united by a shared responsibility for the welfare of everyone. Research Papers on Britain in an Age of Total WarAppeasement Policy Towards the Outbreak of World War 2Bringing Democracy to AfricaQuebec and CanadaEffects of Television Violence on ChildrenPETSTEL analysis of IndiaMarketing of Lifeboy Soap A Unilever ProductCapital PunishmentUnreasonable Searches and SeizuresRelationship between Media Coverage and Social andHip-Hop is Art

Friday, November 22, 2019

Reflection on Learning and Teaching Adults with depression Essay

Reflection on Learning and Teaching Adults with depression - Essay Example This means that they may not be in a position to take the appropriate diet and thus find themselves deficient of essential nutrients that their body requires. This means that their bodies may not recover from the mental problems and will also develop other nutrition related ailments that will cause them more problems to their health. This teaching session was based on wellbeing and nutrition and was being offered to five adults over the age of 65 suffering from depression and who are at risk of malnutrition. Aims and Outcomes All initiatives have aims that they wish to accomplish. In conducting the teaching session we aimed at several things. First the teaching session was aimed at giving the people information as concerns their health and well-being. It is important that sick people get to understand what they are suffering from so that they are better able to deal with their problems. Many authors say that psychological well-being of a person is very important to their recovery. Th us when people understand what they are suffering from, it is easier for them to positive about the things they are told to do and in so doing they are able to get well as soon as possible. This teaching therefore aimed at informing about the effects that depression brings on adults and how they could avoid being depressed and the available options in place that could help them. Second aim after information concerning the illness was teaching them on the various interventions that are available for them as patients suffering from depression. Our core concern was the people’s well-being and thus they needed to know what interventions are there to ensure that they can cope with the mental problem. A variety of options were given to them here including specialized hospitals, possible medications and primary interventions such as a stress free environment. The third aim was getting them to learn about their nutrition and how it was important to their development as patients. Depr essed patients tend to think a lot and lack appetite and thus the resultant effects may not be good. These people require close monitoring so that they can take food and in the right quantities so that they do not starve or take unbalanced diet. Our intended outcomes for the initiative was a detailed understanding by the patients on the ailment that they are suffering from, the various interventions that are available for them and the various nutritional requirements that they need it order to recover from their ailments. Due to the lack of concentration by the patients, it is important to teach them using tools that attract their attention and thus a lot of animations were used and a number of role playing tasks were also used to enable the patients concentrate while learning at the same time. It was also important that the patients be put in a room to avoid their minds wandering away in an open environment. Professional ethics were also to be observed such that the session was sup posed to be carried out with the consent of the patients and this was something that was difficult to get given the condition of the patients. Evaluation of sources of information used Nice (2010:17) describes depression as â€Å"

Wednesday, November 20, 2019

Ideological Criticism of PHAT Girlz Research Paper

Ideological Criticism of PHAT Girlz - Research Paper Example The roots of the preference for a slender body can perhaps be traced back to ancient Greece and to Plato. This preference was, however, more due to what can be termed as the mind/body dualism in which the mind was considered to be superior and the body slowly. In fact, Plato advocated that the body was a hindrance and distraction to the clarity of the mind and should, therefore, be regulated and controlled. Early Christianity promoted an even greater mind/body split in which absolute denial of all earthly desires and appetites was a state to be achieved. A fat body was therefore undesirable. Throughout the ages, various methods were used to reduce weight. Socrates danced every morning; fat was surgically removed in ancient Rome. The concern with dieting took on new dimensions in the late eighteenth and early nineteenth centuries. â€Å"It was at this point [†¦] that the word ‘diet’ began its evolution from its initial meaning in English, of a regime stipulating cer tain types of food to remedy illness, to its modern usage of losing weight.†The discrimination between fat and slim was however largely applied to the male. It was only â€Å"at the height of the industrial revolution that the gendered nature of FAT and the body which we see today came into its own.† (Cowley 37)The PHAT Girlz is the story of an overweight girl, Jazmin Biltmore. Jazmin is an aspiring fashion designer. The fact that she is fat puts her at a disadvantage in almost all spheres of life. She has had to fight it out right from school.

Monday, November 18, 2019

Issue Of The Conflict Between Israel And The Palestinians Essay

Issue Of The Conflict Between Israel And The Palestinians - Essay Example Films such as Exodus, together with the horrific images that emerged from Germany’s concentration camps left an indelible mark on humanity, and rightly so. The effects of these images have also played a crucial role in what has evolved into a crisis in the Middle East that has one party, the Palestinians, crying foul, and the other, the Israelis, claiming rights to land Palestinians have lived on for 1300 years. In assessing any perspective, the temptation to see things from one side or the other is a very real problem. The Zionists, searching for Palestinian roots, wrote their history of the Jews in Palestine in the Middle Ages; the European Christians did the same. As Barnai (1992) suggests, history is often written through nationalistic eyes and as such may be rife with distortions that favor the side writing it. Abdullah’s and other arguments must be subject to that scrutiny. His first argument that Jews and Arabs lived in harmony for centuries, and that â€Å"For nearly 2,000 years Palestine has been almost 100 percent Arab† is faulty. His contention that current animosities have nothing to do with tribal enmity is doubtful as well from a historical perspective. What Slovan (2010) refers to as the Jewish insistence that Judenhass or Jew Hate is largely responsible appears to have weight when evidence is examined. While few reliable documents from very early times exist pertaining to the Jewish presence in Palestine and their treatment there, documents from the Ottoman Empire of the sixteenth century indicate they were there in significant roles. Barnai (1992) writes, â€Å"Jews were quickly integrated into the Ottoman Empire... [and] acquired key economic positions and were active  in...industry, trade, and finance† (p.11). Jews even then were persecuted by local Arab officials. Barnai found, [There were] â€Å"laws discriminating against the Jews...prohibitions on buying land, on building houses and synagogues, and on riding horses, and restrictions in matters of dress and inheritance...† (p. 13).

Saturday, November 16, 2019

An Overview Of The The Indian Film Industry Media Essay

An Overview Of The The Indian Film Industry Media Essay Every year, 1000 films are released in India, which are watched by 3 billion movie goers. India is the worlds largest film producer, volume-wise. However, factors such as poorly developed revenue stream, excessive reliance on domestic box office collections and inefficiencies prevalent across the value chain, have resulted in poor revenue collection for the industry. As a result, the Indian Film Industry accounts for only 1% of global film industry revenues. However, in the past 3-4 years, the industry has undergone major alterations bringing positive results. Due to the availability of organized funding, advent of multiplexes and increasing overseas collections, the film industry now stands at a better position. The provision of 100% foreign direct investment has made the Indian film market attractive for foreign enterprises such as  20th Century Fox,  Sony Pictures, and  Warner Bros. (1) Over the past years the business of film making has changed due to corporatization, increasing production costs, spiraling actor fees and high acquisition costs for content. With the recent economic showdown, the film industry is witnessing earlier some of the earlier excesses being brought down to a more realistic level playing field. (1) Components of the Indian film industry The 20th century saw commercialization of the business of film making. The Indian, Chinese and American film industries became global enterprises. Our film industry found markets in over 90 countries. If we bifurcate the Indian Film Industry, we have various Regional Film Industries. The most prominent and popular amongst them at is the Hindi Film Industry, which is based in Mumbai. Other industries are Marathi, Punjabi, Urdu, Bhojapuri, Telugu, Bengali, Oriya, Kannada, Malayalam and Tamil. These industries enjoy monopoly in their respective regions. For example, Keralites will prefer Malayalam movies over Kannada movies. Regional choices greatly influence the marketing strategy for the promotion of a film or a product. The cultural variety that the Indian Film Industry offers is what that makes it unique from every other film industry in the world. Its varying range is its identity. Citation FICCI-KPMG Media Entertainment Industry Report-2009 http://www.scribd.com/doc/24474505/FICCI-KPMG-Media-Entertainment-Industry-Report-2009 Total Number of Films censored in 2009 by CBFC: 1288 *Source: Central Board for Film Certification Bollywood In 2009, out of the 1288 films released in India, 235 were Hindi films. This means 19% of the films released in India in 2009 were Hindi films. Hindi film industry is the largest producer of films in India, of which Bollywood is a major part. In fact, Bollywood is referred as the Hindi Film Industry. Out of the 200-plus Hindi films made in India each year, around 150 are made in Bollywood. Bollywood films are the only films in India that enjoy a national audience. Along with that, they also enjoy overseas audience. (2) Since Bollywood films enjoy maximum viewership, they also account for over 40 percent of the total revenues of the overall Indian film industry. The total revenue that Bollywood earned in 2008 was Rs 10,900 crore with an overseas collection of Rs 977 crore. Bollywood today is one of the biggest money making industries in India which provides employment to over 6 million people. (3) Citation 2. Central Board for Film Certification, Annual report 2009 http://cbfcindia.gov.in/html/uniquepage.aspx?unique_page_id=30 3. The Viewspaper, voice of the youth, www.wordpress.com http://theviewspaper.net/brand-bollywood/ Regional Films The Southern film industry is the major regional film industry followed by Bengali and Punjabi. The market size of the Tamil and Telugu segment is ` 7.7 billion, the Malayalam segment is ` 1.4 billion and the Kannada segment is worth ` 0.5 billion. Percentage wise, Telugu and Tamil account for 45% revenue each, Malayalam accounts for 8%, whereas Kannada accounts for 2% revenue of the southern film industry. However the regional market is under tapped, the non-theatrical revenue is lesser as compared to the Hindi film industry and the southern film industry is poorly propagated amongst the international sector. (4) Application of the concept of 4ps to the Film Industry of India The 4Ps: 1) Product 2) Place 3) Price 4) Promotion Product Citation: 4. Indian Entertainment Down South: From Script to Screen, 2009, Report, FICCI Ernst YoungA product is an article or substance that has been manufactured and refined for sale. In this case a film is a product. This product has major components. If we take Bollywood into consideration, itll be safe to call it a highly competitive zone. For the producers, movie making is like a business, where they are selling their product, ie the movie. So in order to make that product the talk of the town, their aim would be to get maximum visibility for their product. Every movie has its own target audience. There are many factors on the basis of which the audience choose to watch a particular movie. They could be ranging from the talent (film stars), genre (comedy, drama, action, thriller, romance), storyline, music and the presentation of a movie. For example, the movie Aisha scored big amongst young girls, teenagers and women (Aged 15-35 years), while it was highly criticized by men. The women chose Aisha because its packaging was in feminine colours like pink and orange, the story was based on a Jane Austen novel Emma about a young girl who likes match making, and primarily, the movie revolved around beauty, women and fashion. According to the oxford dictionary a film is defined as a    story or event recorded by a camera as a set of moving images and shown in a cinema or on television. A movie product on the other hand is the intellectual property of various individuals who are involved in it and is distributed in the form of theatrical exhibits, non-theatrical exhibits, CDs DVDs, film or tape, internet and television broadcasting through cable or sometimes without cable. Place After making a product which is worth selling, comes the time to find a place where this product will be sold. In this case a place can be anything ranging from cinema halls, multiplexes, broadcast media centres like radio and television, homes, internet, mobile phones (caller tunes, my song), games and news. Distribution takes place through theatres, rental stores; sell-through stores, catalogues, non-theatrical groups, the Internet, cell phones etc. However one of the biggest challenges that our industry is facing is Piracy. According to industry sources piracy is a 20 billion market and its share of the total video market is increasing day by day. (1) Price If we take a birds view of the industry, it appears to be uniformly priced, but the reality is something else. Currently India has 1000 multiplex screens which are supposed to become 1800 by the end of 2010 (1). The advent of the multiplex audience has definitely resulted in revenue hike for the producers, but it is important to realise that single screen movie halls are still in a majority and as compared to multiplexes, tickets are priced keeping in mind the average Indian. For example: A PVR cinemas ticket costs somewhere around `150- 300 depending upon the location, day and time, whereas a balcony seat i.e the most expensive seat in a single screen theatre like Vishal Cinemas (In Rajouri Garden, West Delhi) costs `90. A distribution contract can be structured in many ways that result in very different returns for the producer, the key creative talent, and even the distributor. Elements that are negotiated include Movie Release Date ex: Releasing a movie around Diwali is more profitable than releasing it on a normal day. Territories and market segments ex: A crossover film like Bend it Like Beckham will only do well in metros and not in tier-II and tier -III cities. Splitting of the profit, means of payment and percentages Final budget for promotion (digital, grassroot, print, outdoor The spending capacity of people has increased in the last few years. According to the PWC report, the Indian film industry is projected to grow by 11.5% in the next five years, reaching 184.7 billion in 2018 from 107 billion in 2008. Domestic box office segment is expected to grow at a cumulative rate of 10.2% over the next 5 years to reach an estimate of 132 billion in 2013 from present size of 82 billion. (1) The issue of pricing has become a global issue. Producers are careful to strategize the release of the DVDs at such a time, that it doesnt interfere with the theatrical release of the movie as it is the main source of revenue. However, the piracy industry has created such havoc in the home video market, that the producers are incurring huge losses. In order to curb this nuisance, the producers have come up with cheaply priced DVDs so that the rising phenomenon doesnt become a thorn in their flesh. Promotion Promotion is a powerful marketing tool, not only during the premier of a new product, but throughout its lifecycle. Producers create the end-product for the consumer, but they seldom market that product directly to the consumer. They market their story to investors and distributors. Distributors market to exhibitors, retailers and sub-distributors. The theatre exhibitors, retailers, store clerks, and Internet strategists market to the end consumers. And then, to top off this complex stew, some consumers even market to other consumers their family, friends and co-workers. STATEMENT To study the effectiveness of digital promotion in the box office response of Hindi films Todays Bollywood presents a very different scenario. With over 1000 films releasing in a given year, all of them fighting for a common goal i.e. the box-office success, the multiplex domination it has become a necessity for those involved, to do whatever it takes to enforce that must-watch feeling among the masses in order to win this very competitive rat-race. I want to find out how big a role does the internet play in promotion of a film. SIGNIFICANCE OF THE RESEARCH The internet is increasingly emerging as a profitable medium to create hype and promote a new film. There are approximately 30-40 million internet users in India today. Internet as a medium to promote a film is a viable option as it offers a wide platform of activities like reviews, trailers, bulletin boards, email, and blog for marketing movies which in turn creates a buzz about the film. Industry experts believe that the cost effectiveness of the online medium is one of the reasons for its popularity. An online campaign on the other hand costs only one-tenth of the amount a producer will spend advertising the film in the print medium. A recent survey conducted by the Internet Mobile Association of India (IAMAI) says that close to 90% internet users surf the net for movie related information and 42% of the surfers use the net for this purpose more than once a week. The survey also found that 54% of the net users watched at least one movie per month. Among the first studios to have started off promoting films on the Net was Yashraj Films. Their Mujhse Dosti Karoge went on to win the prestigious ABBY Gold award for its Internet marketing initiative in 2004. To promote Kabhi Alvida Na Kahna, the entire song Wheres the party tonight was featured on MSNs desktop TV. MSN also designed a theme pack on Messenger based on the films characters. RDBs characters wrote interactive blogs; Anthony Kaun Hai ran an online contest with winners meeting the stars. Lage Raho Munnabhais promotion on MSN India consisted of video clips from the film aired on desktop TV airs, and a web link to the official movie website with storyline, information on cast, crew, music, photos and screensavers, trailers, contests and interactive features. Online promotions also enable filmmakers to tap the overseas market. NRIs are also passionate about movies and like to download wallpapers, ring tones and take part in celebrity chats. If we look at our latest internet publicity successes, Ghajini is a very good example. Geetha Arts launched a computer game based on Ghajini, called  Ghajini The Game, developed by Hyderabad-based  FX LABS. Its a3-D PC console game which was built at a cost of Rs 30 million it attracted a lot of fans. UTV  owned Indiagames had also developed five mobile based games on Ghajini which was a huge success Aamir also kept up the internet marketing of Ghajini, with his blog  and the new Ghajini site, which invites journalists to register on the site, upload their photos, and receive personal notes from him. Websites like www.rememberghajini.com; www.findghajini.com and www.wallofsuspects.com  were built to drive curiosity levels around the movie and provide a movie like experience on the Internet. These are just a few examples. There are many more which will follow. Gone are those days when plastering a few posters on the walls and hand-painted Billboard signs were the only means available for a films publicity; Actors barely promoted their films, film-makers never ventured in-front of the camera and our main stream media couldnt care less. However the internet has shaken things up and revolutionized the way movie publicity is done. OBJECTIVES To find out how much of a role does internet play in the promotion of Hindi films. To find out examples where internet played a huge part in a films promotion. Ex: Ghajini To spread awareness of the use of internet among the masses. To make people realise how useful, economic and great is the internet. HYPOTHESIS Internet is emerging as a hotspot for a low cost promotion. The internet is not an effective means for promotion in the box office response of hindi films.

Wednesday, November 13, 2019

Faulkners Light in August - Style :: Light August Essays

Light in August - Style Chapter 6, opening paragraph: Knows remembers believes a corridor in a big long garbled cold echoing building of dark red brick sootbleakened by more chimneys than its own, set in a grassless cinderstrewnpacked compound surrounded by smoking factory purlieus and enclosed by a ten foot steel-and-wire fence like a penitentiary or a zoo, where in random erratic surges, with sparrowlike childtrebling, orphans in identical and uniform blue denim in and out of remembering but in knowing constant as the bleak walls, the bleak windows where in rain soot from the yearly adjacenting chimneys streaked like blacktears. Faulkner's style may give you trouble at first because of (1) his use of long, convoluted, and sometimes ungrammatical sentences, such as the one just quoted; (2) his repetitiveness (for example, the word "bleak" in the sentence just quoted); and (3) his use of oxymorons, that is, combinations of contradictory or incongruous words (for example, "frictionsmooth," "slow and ponderous gallop," "cheerful, testy voice"). People who dislike Faulkner see this style as careless. Yet Faulkner rewrote and revised Light in August many times to get the final book exactly the way he wanted it. His style is a product of thoughtful deliberation, not of haste. Editors sometimes misunderstood Faulkner's intentions and made what they thought were minor changes. Recently scholars have prepared an edition of Light in August that restores the author's original text as exactly as possible. This Book Note is based on that Library of America edition (1985), edited by Noel Polk and Joseph Blotner . In some of his more difficult passages, Faulkner is using the technique called "stream-of-consciousness." Pioneered by the Irish writer James Joyce, the most extreme versions of this device give the reader direct access to the full contents of the characters' minds, however confused, fragmented, and even contradictory those contents may be. But Faulkner develops his own, more structured variety of stream of consciousness. In his densest paragraphs, he often lets his characters fall into reveries in which they perceive more deeply than their conscious minds possibly could. His characters connect past and present and reflect on the meaning of events and on the relationships between them in a manner that sounds more like Faulkner himself than like the characters in their usual states of mind.

Monday, November 11, 2019

Enthalpy change and Hess’s law. Essay

Introduction: Enthalpy is the total energy of a system, some of which is restored as chemical potential energy in the chemical bonds. During reactions, bonds are broken and formed. As a result, all reactions are accompanied by a change in the potential energy of the bonds, and hence an enthalpy change. This enthalpy change of reaction can be measured and is given the symbol H. The temperature of a system is a measure of the average kinetic energy of the particles present. Therefore, during a reaction, as bonds are broken and formed, there is a change in this average kinetic energy and this will result in a change in the temperature of the system. On the other hand, heat is the measure of the total energy of the substance. When the temperature of a substance increases or decreases, heat energy is absorbed or released from the environment. In order to measure this change in temperature, the following formula can be used:- Heat energy = m.C.T †¦Ã¢â‚¬ ¦where, m= mass of the substance C= specific heat capacity T= change in temperature Aim of experiment: – This particular experiment focuses on Hess’s law. Hess’s law states that the total enthalpy change on converting a given set of reactants to a particular set of products is constant, irrespective of the way in which the change is carried out. For this experiment, the conversion of NaOH to NaCl by two different routes was used and the change in enthalpy for each path was measured to test Hess’s law. Route one: – NaOH + 2M HCl 2M NaCl 2M NaCl + H2O 1M NaCl Route two: – NaOH + H2O 2M NaCl 2M NaOH + 2M HCl 1M NaCl Materials: – beakers, NaOH, 2M HCl, stopwatch, thermometer, pipettes, measuring cylinder Methods: – for the first route, 4g of NaOH was weighed. Then using a measuring cylinder 50 ml of 2M of HCl was measured and poured into a can. A thermometer was used to record the temperature of the hydrochloric acid in the can. Afterwards NaOH was added into the can. Using stopwatch and a thermometer the change in temperature was measured as 2M of NaCl was being formed. Once the temperature of the 2M NaCl was stable, 50 ml of water was added to change the sodium chloride into 1M of NaCl. Using stopwatch and thermometer the change in temperature was recorded. For the second route, 4g of NaOH was weighed. Then to form 2M of NaOH, 50 ml of water was added. A thermometer and stopwatch was used to monitor the change in temperature. Then 50ml of HCl was measured. Then its temperature was measured. These two solutions were then mixed together in a can. The temperature change was measured using a thermometer and stopwatch. Results for route one. In table1.1, the temperatures of NaOH and 2M HCl before the reaction began were 22.5à ¯Ã‚ ¿Ã‚ ½0.1à ¯Ã‚ ¿Ã‚ ½c. In table1.2, the temperature of 2M NaCl was 57.5à ¯Ã‚ ¿Ã‚ ½0.1à ¯Ã‚ ¿Ã‚ ½c before 50ml of water was added to it. Graph 1.2 temperature changes when 50 ml of water was added to 2M of NaCl to form 1M of NaCl. Results for route two. After 50ml of water was added to 4g of NaOH to form 2M of NaOH, it had a temperature of 32.4à ¯Ã‚ ¿Ã‚ ½0.1à ¯Ã‚ ¿Ã‚ ½c. On the other hand, 2M of HCl had a temperature of 22.5à ¯Ã‚ ¿Ã‚ ½0.1 cà ¯Ã‚ ¿Ã‚ ½. For table 1.3 the beginning temperature of these two reactants is the mean value of their temperature that is 27.4à ¯Ã‚ ¿Ã‚ ½0.1à ¯Ã‚ ¿Ã‚ ½c. This was done because there was not enough time to wait until both reactants reach the same temperature. Table 1.4 temperature changes during the addition of 50ml of water to 4 g of NaOH to form 2M of NaOH. Table 1.3 temperature changes during the reaction of 2M of NaOH with 2M of HCl to form 1M of NaCl. Graph 1.3 temperature changes during the reaction of 2M of NaOH with 2M of HCl to form 1M of NaCl. Graph 1.4 temperature changes during the addition of 50ml of water to 4 g of NaOH to form 2M of NaOH. Discussion To test Hess’s law the temperature change in each of the routes during the reaction can be used. The formula for heat change, which is found in the introduction section of this report, is also useful. For this particular experiment, water that is the byproduct in the formation of sodium chloride is used as a way of finding the enthalpy change. The density of water is taken to be 1g/ml and is used to determine the mass of the solutions. The specific heat capacity of water is 4.18 (g-1k-1). Route one: – To form 2M of NaCl the change in temperature () was 71.6 – 22.5= 49.1à ¯Ã‚ ¿Ã‚ ½c. The mass of the solution of NaOH and 2M of HCl was found to be 50g by using the density of water as 1g/ml and the volume of the solution being 50ml. change in enthalpy is:- Heat change= m. c. = = 10.2 KJ The change in enthalpy in changing 2M of NaCl to 1M of NaCl can be calculated in the same way where the mass of the solution becomes 100 g when 50 ml of water is added. The change in temperature was -17.6 à ¯Ã‚ ¿Ã‚ ½c. Heat change= m. c. = = -7.3 KJ The sum of the two changes in enthalpy will give a value of 2.9 KJ. Route two: – the change in temperature in forming 2M of NaOH from NaOH was 9.9à ¯Ã‚ ¿Ã‚ ½c. To do this 50 ml of water was added and the mass of the solution was 50 g. using the formula the change in enthalpy can be calculated as follows:- Heat change= m. c. = = 2.0 KJ Once 2M of NaOH was formed, 50ml of 2M of HCl was added to form 1M of NaCl, which is the final product. The change in temperature was 8.5à ¯Ã‚ ¿Ã‚ ½c. The mass was 100g and the change in enthalpy was Heat change= m. c. = = 3.5 KJ The sum of the two changes of enthalpy is 5.5 KJ. Conclusion: – The change in enthalpy for the formation of 1M of NaCl using route one was 2.9 KJ. Using route two it was 5.5 KJ. There is a significant difference of 2.6 KJ. This shows that the experiment done did not prove the Hess’s law effectively. This may be due to certain factors that will be discussed below. Limitation: – There could be lose of heat to the surrounding environment that can have vital effect on the results of the experiment. Human error and mistake matter in this kind of experiment. Instead of using a simple thermometer appropriate can be used. Improvements:- the use of data pro logger or calorimeter can minimize the human and device error in measuring temperature and can be better than simple thermometer. Using insulator such as Styrofoam cups to prevent heat from escaping to the surrounding.

Saturday, November 9, 2019

Importance of society based on evidence from the media Essay

The media plays a very important part in the modern world. Media is any form or channel of communication that reaches out to large numbers of people. For instance, television, radio, newspapers, magazines and journals which circulate news and entertainment. Recent developments in technology have given rise to more sophisticated forms of media. In a growing society consisting of all age groups and people with different needs and interests, each mode of news would be received according to the individual receiving and understanding capacity. The attitudes and interests of an individual influence what he or she is willing to hear. Society is an entity that embodies a lot of aspects. Every human being has the need to belong to a certain society. No one can live alone and it is the nature of human beings to stay together. No one is an island and the sense of belonging is derived from being part of a society. Each society has its own values and these are respected by the society members. Communication is valued by the members of society because that is the way messages are passed from one person to the other. Given the current state where the world has become a global village, the need to receive and send information has become inevitable. Education and obtaining of new ideas is also seen as integral to the growth of any organization. This is where media comes in . Television offers information in many fields for example news, entertainment and advertising. It gives news on various occurrences and channels like Cartoon Network, Disney Channel, National Geographic, Discovery channel deliver entertainment to children and adults alike and develop learning skills for children. Television in this fast pace technology times is an effective mode of communication for multinational companies to big advertisements in order to increase sales and it is evident that people get motivated by new products. For instance a new flavor of tomato sauce, a new laptop of Acer, or a new Hollywood movie entertainment. Catching a clip of advertisement juggles the memory and motivates consumers to purchase. Radios, magazines and journals also play a huge role in advertising. Especially newspapers because they are more widely spread. Television media is a source of â€Å"All in one† which means, advertisement, entertainment, education and news are available with cable connection or dish antennae. Television is looked upon as a home entertainment box which is why television companies such as Panasonic, LG, Samsung are releasing televisions with wider and flat screens and almost every middle class home has a television to have access to entertainment and news. On one hand, television regulates business stocks, nation index and sensex, product advertisements, sales promotion, education and entertainment for children, access to global news for public and on the other hand, it is difficult to control TV channels that are transmitted. This aspect of media has a negative impact because this means that even little children can have access to unsuitable channels that show programs which are way above their level of mind. For example soap operas that promote infidelity or have explicit content certainly causes harm to young minds. Some programs also show violence and hostility which might poison young minds. In this way the media downplays the society’s attempts to uphold good morals. These negative challenges can only be prevented through certain guidelines and rules of Television and Media regulations which have to be promulgated regionally in every state keeping the view of younger generation. Apart from the above, an awareness about positive and negative impact of television must be brought before civil society, as to what messages should be accepted and messages that are to be unaccepted must be made clear. For instance, emotionally disturbing family serials or violent destructive play shows leave a deep impact on people, whose mindset would begin to change and might lead to another line of negative thinking. A healthy and upright message should be transmitted, which is seldom found in present times. It is the absolute responsibility of parents to guard children from watching any morally deviating channels or programs or better yet the TV stations should issue parental advisories before the beginning of every program. Apart from the television there are other mass media forms that can transmit negative literature. For example magazines and journals that are substandard and publish lies. This can cause uprisings in the society and disrupt the otherwise peaceful environment. Journalists should take great care to write and publish the truth only. The media has a key role in every society and if this position is misused it can work in against the society. The media should always try to work in such a way that they can uphold peace in the society and complement the society’s efforts to maintain peace and morals. According to (Perse 78), media affects how children can be more accepting of violence and anti-social behavior. It can also cultivate social attitudes and stereotypes. Thus media as an entity should be handled carefully. According to (New York Times 20) music is an integral part of the young people’s lives and the rapper Nas’ lyrics with his strong messages would definitely have an effect on the young people. Though media can also help to impart helpful and good morals to a society. For instance there are programs on the radio and television that uphold peace and unity in the community. The newspapers and briefs also produce news items that serve to bring people together. The media sometimes organizes campaigns to spread awareness. For example Youth campaigns against drug abuse, campaigns to create awareness on HIV/AIDS and promote responsible behavior. In this way the media plays an important role in uplifting the morals of the society. This is because the media can generate interest and cause debates or discussions about most social problems. So it is evident that despite the adverse aspects of the media, society cannot survive without it. Society plays a large role in influencing the media because it chooses what to promote in the media. For instance the kind of entertainment provided by media stations are tailor-made and designed to meet the needs of a particular audience. People play a great part in determining what the media shows. â€Å"It is human agency that both maintains and alters social structures. † (Croteau 22). A survey carried out to determine how much people rely on the media for news and advertising information. 8 out of 10 people get their news daily. 2 out of 10 people have subscribed to a magazine or newspaper. 7 out of 10 read or watch advertisements. 8 out of 10 have been interested to buy something they saw in an advertisement. 8 out of 10 say that it is not best to use advertisement to choose a product. Most people get news from the TV 5 out of 10 read only the headlines when they get news on the internet. 50% do not trust the news they get. The above research shows that media does play an integral role in transmitting information to the members of a society. Though half the people do not believe the news they hear, we still have to acknowledge the role the media plays in creating commonness and unity within a society. The positive effect it has on society surpasses the negative attributes. Works Cited Crouteau, David and Haynes, William. Media Society. Industries, Images and Audiences. Thousand Oaks, California: Pine Forge Press. 2000 Fleming, Rockey A. New Rage Music: Do explicit Lyrics Corrupt Moral Values of Children. New York Times 12 January 2003. Perse, Elizabeth M. Media Effects and Society. Lawrence Erlbaum Associates. 2001.

Thursday, November 7, 2019

Free Essays on Religious Forefathers

As I relaxed upon the couch a few days ago and began to read the freshly printed pages of Catherin Millard’s The Rewriting of America’s History I began to feel as warm and cozy about our countries past and the role Christianity played in it as the freshly printed paper in my hands. It seems Millard set out to find this â€Å"lost chapter† in American history and reported back with all kinds of evidence that pointed towards the profound role Jesus Christ teachings played in the early stages of this country. Catherin starts off by telling an account of how on one of her more recent tours of Washington D.C she conducts, (showing tourist Christian landmarks and background in the capital) many in the group were in a kind of awe about what she was showing to them. It seemed like these new revelations had gone against everything these people had been previously taught or conceived to be the truth. Millard then states that because of this all too common thought-pattern among Americans citizens she is taking up writing this piece in hopes that readers will rediscover their deeply rooted Christian heritage in this country and throw out the falsehoods and stories they had been taught up to this point. I did find one point particularly interesting Catherine touched upon. She raised the question of why when talking about our early beginnings do when spend so little time (this class being the exception) discussing things pertaining to the founding period of our country. We read about every battle that took place during the Civil war and all the events that led up to and followed it. This, of course, was arguably the biggest event in our young countries history because of the many effects but what about how our country was started though? Yes, we read about the making of the Declaration of Independence and the Bill of Rights but do we know as much about the beginning of our nation as we do about Civil War times? Why is that? I guess ma... Free Essays on Religious Forefathers Free Essays on Religious Forefathers As I relaxed upon the couch a few days ago and began to read the freshly printed pages of Catherin Millard’s The Rewriting of America’s History I began to feel as warm and cozy about our countries past and the role Christianity played in it as the freshly printed paper in my hands. It seems Millard set out to find this â€Å"lost chapter† in American history and reported back with all kinds of evidence that pointed towards the profound role Jesus Christ teachings played in the early stages of this country. Catherin starts off by telling an account of how on one of her more recent tours of Washington D.C she conducts, (showing tourist Christian landmarks and background in the capital) many in the group were in a kind of awe about what she was showing to them. It seemed like these new revelations had gone against everything these people had been previously taught or conceived to be the truth. Millard then states that because of this all too common thought-pattern among Americans citizens she is taking up writing this piece in hopes that readers will rediscover their deeply rooted Christian heritage in this country and throw out the falsehoods and stories they had been taught up to this point. I did find one point particularly interesting Catherine touched upon. She raised the question of why when talking about our early beginnings do when spend so little time (this class being the exception) discussing things pertaining to the founding period of our country. We read about every battle that took place during the Civil war and all the events that led up to and followed it. This, of course, was arguably the biggest event in our young countries history because of the many effects but what about how our country was started though? Yes, we read about the making of the Declaration of Independence and the Bill of Rights but do we know as much about the beginning of our nation as we do about Civil War times? Why is that? I guess ma...

Monday, November 4, 2019

Health & Healing in Cross Cultural Perspective Essay

Health & Healing in Cross Cultural Perspective - Essay Example Hence, interpersonal skills become a necessity and these skills include language competency, conflict resolution plan, and understanding the other culture’s customs and requirements. 2. A clinically applied anthropologist can help a patient receive better health care by addressing the problems arising due to cross-cultural barriers at personal and organizational level. This is important to adapt with the patients of the other culture. An anthropologist must be able to solve intercultural and cross-cultural conflicts by having a deep understanding of culture’s emic perspective which means that he must know what the patients of the same culture think about themselves and what beliefs that have been brought up with. He should understand cultural relativism so that the behavior of patients seem meaningful to him. He should be able to evaluate his own judgments and revise them according to the other culture’s perspective. Along with emic perspective, he must also be a ble to understand the etic perspective of the cultures and must be able to comprehend a disease as a universally acceptable condition. 3.

Saturday, November 2, 2019

BUSINESS LAW Essay Example | Topics and Well Written Essays - 3000 words

BUSINESS LAW - Essay Example Sole proprietorship This form of business organization is one that is organized under the management of an individual. The organization only depends on the contribution of the individual. The setting of this particular organization is based on contribution and profit sharing by an individual. However, this form of business setting can have support from family members or sponsors which do not reflect on the formal participation in the creation of the business entity. According to Ray (2001) sole proprietorship is a creation of a decision making process by one person. He further points out that, this form of business organization survival does not depend on contributions from donors or business partners. Additionally, a sole proprietor may use a business name apart from his legal name to represent his business entity. Ray (2001) points out that the sole proprietor owns all the assets in the business. In describing the formation and operation of a sole proprietorship, Pettet (2005) says that it is only more that buying and selling of services and goods. He further points out that the description of the activities in the business is automatically shaped by the owner’s activities. In this business form, taxation is only done on the business as the source of income for the owner. The owner is not further taxed as an individual. Additionally, the location of a sole proprietor business is decided by the owner and it is not dictated by any law. Advantages (Besley & Brigham, 2008) There are few legal formalities that are involved in its creation There is no profit sharing as the entire profit generated is taken by the proprietor The business entity can benefit from contributions by family members and relatives The capital required for the creation of a sole proprietorship is minimum compared to the amount required for the creation of other business entities. Operating challenges are minimized since no complex record keeping systems are required The unlimited liabi lity status of the owner attracts creditors Disadvantages (Besley & Brigham, 2008) The proprietor incurs all the loss that may be generated by the organization The exposure of this form of business to sponsors is minimized The proprietor is the sole contributor of the capital required The continuity of this form of business entity is made unpredictable. For instance, if the proprietor dies the business may be dissolved There is a minimized exposure to talent and expertise General partnerships This form of business is based on skill and resources contribution by two or more people (Pettet, 2005). Partnerships are legally registered as business creation by two or more people. The contribution by each partner should be voluntary and the contribution by each partner is legally recorded. Such business entities are legally bound by rules and regulation created by governments. The contribution of resources and capital may vary in terms of quantity but must be on agreeable terms and compens ation conditions. The contribution by a partner dictates the sharing profit ratio: the highest contributor of capital and resources get a greater share of the profit. Name of partners, loss and profit sharing ratio, name of partnership, capital of the business of the entity and the provisions in settling differences are the constitution of the legal provisions of general partnerships